CoastHills Credit Union launches privi

CoastHills Credit Union launches privi, a Larky-powered mobile app that delivers instant member savings and deeper, long-term loyalty.

Ann Arbor, MI, August 21, 2015: Larky is pleased to join with CoastHills Credit Union (based on the Central Coast of California, $863M in assets) to launch “privi”, a mobile rewards and loyalty program that provides members with compelling discounts from local merchants based on their location and other indicators of preference and relevance. Privi can be previewed and accessed at privi.larky.com.

“Partnering with so many local merchants to bring a great variety of discounts to our members is truly a win-win,” said Jeff York, CoastHills Credit Union President/CEO “Our members save money, and buy local. We appreciate the opportunity to work with Larky on a project like this. It’s rewarding for us, and provides huge rewards to our members.”

Read More

Posted on August 21, 2015 by AndrewB - No Comments

Topics: News

Lake Trust Credit Union Launches GO, a Larky-powered Mobile Rewards App.

Lake Trust Credit Union has launched "GO", a Larky-powered mobile rewards app that delivers instant consumer savings and deeper, long-term loyalty.

Read More

Posted on June 19, 2015 by AndrewB - No Comments

Topics: Financial Institutions, News

Larky Launches New Site for Financial Institutions & Health Insurers

How does our new web site smell? Better than the old one, we hope.

Back in the day, Larky was entirely devoted to helping consumers get the discounts they deserved, so our web site was consumer-facing. But ever since launching our B2B loyalty and discount platform, smart people at financial institutions and health insurance companies have said things to us like…
Read More

Posted on March 11, 2015 by AndrewB - No Comments

Topics: Financial Institutions, News

American Banker: Larky Courts Community and Regional Banks


A three year-old fintech company has changed its business model to offer small and midsize banks location-based services — a mobile technology the biggest banks are only beginning to experiment with. The startup, Larky, offers software that lets financial institutions send consumers discounts and offers from local merchants as they're walking or driving by. Read the full story on American Banker | Bank Technology News.

 

Read More

Posted on January 15, 2015 by AndrewB - No Comments

Topics: Financial Institutions, Mobile, News

CU Insight: Beware of Loyalty Programs that Don't Benefit Your Members

Loyalty programs for credit unions and their members have been around for decades. In recent years, instant cash-back discount programs have gained in popularity over traditional rewards cards or points accrual programs. But alas, all discount programs are not created equal! Here are eight questions to ask when evaluating merchant-funded discount schemes for your credit union. Read the full story on CU Insight.

Read More

Posted on January 15, 2015 by AndrewB - No Comments

Topics: Financial Institutions, Members, News

Credit Union Journal: Startup Courts Credit Unions to Put the Local in "Geolocation"

Geolocation can play to credit unions' strengths as supporters of local businesses. But small institutions typically lack the resources to create and test this technology and their core platform providers have yet to offer such services. Login to Credit Union Journal to read the full story. Or view the full text here via Evernote.
Read More

Posted on January 15, 2015 by AndrewB - No Comments

Topics: Financial Institutions, News

CU Insight: Why Are Good Financial Decisions So Difficult?

Consumers continue to struggle to make wise financial decisions, and they have the debt to prove it. Larky co-founder, Andrew Bank, explores the question, "why are good financial decisions so hard to make?"  Read the full story on CU Insight

Read More

Posted on January 15, 2015 by AndrewB - No Comments

Topics: Financial Institutions, News

The Financial Brand: The Three Minute Rule for Financial Marketers

Asking two simple questions can help financial institutions add value to their user experience. Banks and credit unions that understand what a customer is doing three minutes before using a product or service and three minutes after gain a powerful advantage. Read the full story on The Financial Brand.

Read More

Posted on January 15, 2015 by AndrewB - No Comments

Topics: Financial Institutions, News

CU Insight: Eight Questions to Ask When Selecting a Rewards Program

 CU_Insight

Beware of loyalty programs that don't benefit your members (or your credit union)

Larky co-founder Andrew Bank offers eight questions to consider when selecting a loyalty program for your members. Read the full story on CU Insight.

 

Read More

Posted on December 04, 2014 by AndrewB - No Comments

Topics: Financial Institutions, Loyalty, News

Why Are We Called Larky?

 

We get this question a lot. Why not “Discount-a-thon” or “Perkomatic” or “Bonusbot” or "Deal-a-jama-rama"? Good question, oh wise one! While a motley of myriad names were initially proposed, one name percolated to the top of the list – Larky.

The challenge with our name was this…

Read More

Posted on October 24, 2014 by Gregg - No Comments

Topics: Financial Institutions, News