Gregg Hammerman, CEO, Larky – 415-952-7598, [email protected]
Red Rocks Credit Union Latest Financial Institution to Implement Larky Engagement Platform to Generate CU Cross-Selling Opportunities and Promote Location-Based Perks to Members
Larky is proud to welcome Red Rocks Credit Union in Littleton, CO as the latest financial institution to implement the Larky engagement platform to generate cross-selling opportunities and provide location-based perks to members.
"Red Rocks CU is pleased to be able to offer these exclusive perks and discounts to our members! It shows our commitment to the membership and creates loyalty. Additionally, Red Rocks is always looking for more ways to get involved - this is something unique to Red Rocks so it is nice to be able to build trust with local partners in the community,” stated Jennifer Mravich, VP, Branding and Digital Experience at Red Rocks Credit Union.
Gregg Hammerman, CEO of Larky, comments, "With our location-based platform, credit union members receive mobile notifications when they are near a specific location where there is a special offer or the credit union wants to promote a specific product or service. This encourages local purchasing at the most convenient time for the member while increasing cross-selling opportunities for the credit union."
Larky, an Ann Arbor, MI based company, builds engagement and loyalty programs that help financial institutions, health insurers, universities, and media companies connect with their members and subscribers at the right time and place. Larky's 100% private label mobile engagement platform powers relevant communications with members to support local business, cross-sell additional products and services, boost loyalty, and strengthen relationships.