Gregg Hammerman, CEO, Larky – 415-952-7598, [email protected]
1st Choice Savings & Credit Union Latest Canadian Financial Institution to Implement Larky Engagement Platform to Generate CU Cross-Selling Opportunities and Promote Location-Based Perks to Members
Larky is proud to welcome 1st Choice Savings & Credit Union in Alberta, Canada as the latest Canadian financial institution to implement the Larky engagement platform to generate cross-selling opportunities and provide location-based perks to members.
“We are thrilled to partner with Larky. This new initiative highlights the value that 1st Choice Savings & Credit Union brings to our community by helping members save money and supporting our local businesses.” stated Jason Sentes, President & CEO at 1st Choice Savings & Credit Union.
Gregg Hammerman, CEO of Larky, comments, "With our location-based platform, credit union members receive mobile notifications when they are near a specific location where there is a special offer or the credit union wants to promote a specific product or service. This encourages local purchasing at the most convenient time for the member while increasing cross-selling opportunities for the credit union."
Larky, an Ann Arbor, MI based company, builds engagement and loyalty programs that help credit unions connect with their members at the right time and place. Larky's 100% credit union branded mobile platform powers relevant communications with members to support local business, cross-sell additional products and services, boost loyalty, and drive non-interest income.