CU Insight: Beware of Loyalty Programs that Don't Benefit Your Members

CU_Insight-1

Loyalty programs for credit unions and their members have been around for decades. In recent years, instant cash-back discount programs have gained in popularity over traditional rewards cards or points accrual programs. But alas, all discount programs are not created equal! Here are eight questions to ask when evaluating merchant-funded discount schemes for your credit union. Read the full story on CU Insight.

Posted on January 15, 2015 by AndrewB - No Comments

Topics: Financial Institutions, Members, News